Edward Whistler International Pte Ltd (EWI) programs analyze and premeditate the strategies and supporting operations of an organization. These include start-ups and companies involved in expansion, growth, merger or acquisition, IPO and turnaround situations.

We complement and supplement the analytical work, feasibility studies and financial due diligence of equity investors, HR firms, ERP firms, and other business solutions providers.

Key business factors addressed include:

• Business and product strategies;
• Market Research & Study;
• Management structure and efficiencies;
• Branding and Franchising;
• Sales, marketing and customer relation strategies;
• Operational business processes;
• International and National Certification Programs (ISO 9001, 14000, CaseTrust, S-Class,
  I-Class, etc)
• Use of information technology;
• Human resources; and
• Integration of all the above due to a merger or acquisition or IPO.


EWI proven methodology and approach has helped many companies to reorganize their business model from one of competing directly with her competitors on pricing and similar customers base to that of Value Innovation. Our programs will develop capabilities for our clients' organizations that will favourably affect both its cost structure and its value proposition to customers. Cost savings are achieved through eliminating and reducing the factors the industry competes on. Customer value is lifted by raising and creating elements the industry has never offered. Over time, costs are reduced further as economies of scale kick in due to high sales volumes that superior value generates.

Therein, EWI has worked with our clients to transit from a subsystem approach to an integrated one that embraces the entire system of a company's programs and activities. Value innovation requires the organization to orient the whole system toward achieving a leap in value for both customer and themselves. Our clients have embarked on programs to reformulate new strategies for new and uncontested market space; streamline and redesign core processes and jobs; develop and enhance critical capabilities, for improved value add and increased profitability to sustain competitiveness.

In short, the rules of engagement in the business world have changed. EWI offers a revolutionary way on how each individual employee can engages or connects with the company and how each individual employee can engages or connects with its customers to create more values.